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Client Work:

Casa Kalista

Luxury Retreat Villa

Textured White Surface

The

Gallery

THE

RESULT

The site is now easier to use and understand.

Users can quickly figure out what Casa Kalista offers, how it works, and what to do next.

Navigation is clearer, pages connect better, and information is easier to scan.


There is a stronger path to enquiry.

  • More users reaching booking or enquiry sections

  • Better engagement across key pages

  • Improved clarity leading to higher intent


Overall, the website now supports conversions instead of just presenting information.

WHAT I DID

  • Rebuilt site structure and sitemap

  • Created logical page connections and clear content organisation

  • Improved content clarity

  • Restructured dense sections into clean, readable layouts

  • Brought key information forward

  • Simplified navigation and user flow

  • Clear path from landing to enquiry

  • Added internal linking between related sections

  • Standardised CTAs

  • Consistent “Book your retreat” action across pages

  • Placed at key decision points

  • Refined visual system

  • Cohesive colour palette and improved typography

  • Consistent layout across pages

THE PROJECT

highlights

The goal was to simplify everything...To create a website that feels clear, easy to navigate, and designed aesthetically with the level of service Michael actually offers.

  • Clear headline and CTA right from the first screen; a stronger direction from “browse” to “book a consultation”

  • I redesigned how listings are shown so they feel more interactive and easier to explore, instead of static blocks of information.

  • Quick access to key info like price, type, and links, leading to a more engaging browsing experience

  • Features like Sticky header, Scroll-to-top, Trust signals buttons. 

  • Made booking feel quick and straightforward with Calendly

  • Made the site faster by compressing images and cleaning things up behind the scenes

Result: more inquiries and clicks through rate from potential clients.

THE

PROBLEM

The main issue wasn’t how the site looked. It was how it worked.

Content didn’t do enough.


Key pages lacked structure and hierarchy, so information was harder to scan and understand. The “About” page in particular felt like a block of text instead of a structured section.

The experience wasn’t clearly explained.

There was no simple way to understand what a stay at Casa Kalista actually includes or how it works. Important details were either missing or not highlighted properly.

Navigation and flow were weak.

Pages didn’t guide users from one step to the next. There was no clear path from landing on the site to making an enquiry.

CTAs lacked direction.

Different actions were used across the site without a clear priority, which diluted conversions.

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WHAT I MADE

the finished - 

Product

Here is the revamped website!

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Where we started
(before)

Abstract Blue Shapes
Blue Circular Gradient

Ready for a website that finally does its job?

If your site doesn’t feel like you, or it’s not bringing in the kind of clients you want, let’s fix that. Tell me what you’re building, where you’re stuck, and what you wish your website was doing better, I’ll take it from there.

So, what are you waiting for?

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