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Client Work:

Kalista Beyond hair

Hair & Beauty Salon, Mumbai

Textured White Surface

The

Gallery

THE

RESULT

The difference is immediate.

The site feels complete, structured, and easy to use.

Services are clear, navigation makes sense, and users can move through the site without second guessing where to click.

The brand now comes across as more premium and put together.


And it didn’t just look better. It performed better.

— More appointment bookings through the site

— Increase in enquiries via WhatsApp chat

— Improved SEO visibility, bringing in more organic traffic


Most importantly, booking feels natural now.

People aren’t just browsing anymore, they’re taking action.

WHAT I DID

  • Rebuilt the entire site from scratch

  • Created a clear sitemap with structured service categories

  • Fixed structure and usability issues

  • Resolved broken links, incomplete sections, and backend inconsistencies

  • Simplified navigation and page flow

  • Clear movement across pages without confusion

  • Standardised layouts across the site

  • Consistent spacing, hierarchy, and section structure

  • Refined visual direction

  • Aligned imagery and design to feel cohesive and premium

  • Strengthened booking flow

  • Clear CTAs across the site

  • Smoother path from browsing to booking

THE PROJECT

highlights

The goal was to simplify everything...To create a website that feels clear, easy to navigate, and designed aesthetically with the level of service Michael actually offers.

  • Clear headline and CTA right from the first screen; a stronger direction from “browse” to “book a consultation”

  • I redesigned how listings are shown so they feel more interactive and easier to explore, instead of static blocks of information.

  • Quick access to key info like price, type, and links, leading to a more engaging browsing experience

  • Features like Sticky header, Scroll-to-top, Trust signals buttons. 

  • Made booking feel quick and straightforward with Calendly

  • Made the site faster by compressing images and cleaning things up behind the scenes

Result: more inquiries and clicks through rate from potential clients.

THE

PROBLEM

The website felt unfinished.

There were empty links, buttons that led nowhere, and sections like the footer that weren’t fully built. Even the visuals didn’t help. Stock images felt random and repeated, which made the brand feel generic.


There was no real structure holding it together.

Pages didn’t flow into each other, navigation felt crowded, and moving through the site took effort. Services were listed, but not organised in a way that made sense, so it was hard to understand what was actually being offered.


Visually, everything felt inconsistent. Spacing, layouts, and styles kept changing, which made the site feel confusing instead of premium.

Most importantly, there was no clear way to book. You could scroll and look around, but not easily take action.

Gradient Color Blob

WHAT I MADE

the finished - 

Product

Here is the revamped website!

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01

property home 2.png

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serangoon 1.png

03

home 2.png
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04

Where we started
(before)

Abstract Blue Shapes
Blue Circular Gradient

Ready for a website that finally does its job?

If your site doesn’t feel like you, or it’s not bringing in the kind of clients you want, let’s fix that. Tell me what you’re building, where you’re stuck, and what you wish your website was doing better, I’ll take it from there.

So, what are you waiting for?

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